6 MILLION VIEWS THANKS TO AUTHENTIC TIKTOK ADS

With Electro World, we entered TikTok and strengthened the brand’s relationship with the younger generation, who represent significant purchasing power for Electro World in the future.

WHAT WAS OUR GOAL?

1. Build a community and relationship with the younger generation.

2. Take users on a fun journey through the product categories and services that Electro World offers through videos.

AUTHENTICITY IS THE KEY!

Generation Z demands authenticity
and that’s the direction we took.

We said goodbye to the formal communication
typical for Electro World and immersed ourselves
in creating fun and humorous videos.

TIKTOK. IT'S FUN AND TRENDY

We avoided overly edited videos and artificial style. Instead, we emphasized authenticity. We showed the human side of the brand.

We created entertaining content that utilized trends and special effects. But we were not afraid to come up with original concepts which the community also loved.

FUN CONTENT THAT LED TO GREAT RESULTS

Views

6,500,000

CPM

12.9 CZK

INTERACTIONS

50,000

TIKTOK. IT'S FUN AND TRENDY

We avoided overly edited videos and artificial style. Instead, we emphasized authenticity. We showed the human side of the brand.

WANT TO SEE MORE?

Check out all our videos for Electro World.

WANT TO SEE MORE?

Check out all our videos for ElectroWorld.

Let us know! We’ll get back to you promptly.