HOW WE HELPED OUR CLIENT EARN THEIR FIRST MILLION

Content marketing that will leave you craving sous vide cooking.

CZECH MARKET ANALYSIS:

Minimal awareness of Sous Vide products.

The product is relevant for 560,000 consumers.

The target audience watches cooking shows.

The target audience follows food bloggers and influencers focused on a healthy lifestyle.

RELEVANT AMBASSADOR = HIGHER CREDIBILITY

Gastronomy expert Marek Fichtner presents how to cook with the Lauben Sous Vide Stick.

WHAT WE CREATED BASED ON A STRATEGY

EXAMPLES OF DARK POSTS

CAMPAIGN RESULTS

Total impressions

2 300 000

Conversion value

1 100 000 CZK

Use of chatbot

2 356 enquiries

HOW DID THE CLIENT EVALUATE THE CAMPAIGN?

“We launched the campaign in October at the beginning of the Christmas season, and I would like to thank WOO for their quick preparation and execution. The influencers they selected fell in love with our product, which then influenced their content and recipes. Each of them made me very happy and delivered great results. I would especially like to commend the perfect and trouble-free video production with the ambassador. It was well-organized, and the filming was really fun, without any distracting elements or complications. The resulting videos will serve as excellent advertising for the Lauben brand for a long time to come.”

VERONIKA T. DVOŘÁKOVÁ

Lauben

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